The surprise is out… as of today, A’Beautiful Soul is now Arula. The Mid-Size and Plus Size sister brand of Altar'd State has been hinting of a change on the horizon for a few weeks. Well, the website has been launched and storefronts have been rebranded to reflect the new moniker. The marketing team is… Continue reading Arula: New Store Name, Same Great Experience
Tag: A Beautiful Soul
Body Positive Book Review: The Art of Dressing Curves
A few months ago, I picked up a couple of books on sale at A'Beautiful Soul. Did you know they sold books? Yep, along with their awesome selection of Plus Size and Mid Sized fashion, they have a few lifestyle books to inspire their customers. Seriously, go check them out... everything from home decor, to… Continue reading Body Positive Book Review: The Art of Dressing Curves
$100 A’Beautiful Soul Gift Card Giveaway
Hello readers... Happy Valentine’s Day. Or should I say, Galentine’s Day?! I’ve paired with A’Beautiful Soul for a fabulous Galentine’s Giveaway. In honor of the holiday, celebrating our best gal pals, I am giving away a $100 digital gift card to be used online or in store. A’Beautiful Soul offers the latest boho chic styles… Continue reading $100 A’Beautiful Soul Gift Card Giveaway
Styling Your Bestie
Styling myself to go out of the house is almost as second nature as putting on clean underwear. It's just something I do without thinking too much. I feel more natural, expressive, and enjoy myself when I am put together. (Quick note... this wretched Covid year has seen me backslide a bit though!) For years,… Continue reading Styling Your Bestie
Plus Size Clothing Review: A’Beautiful Soul Denim 2020
If you have been following my blog or my Instagram for a while, you know that A'Beautiful Soul is one of my go-to brands for gorgeous, boho chic clothing. A'Beautiful Soul is a Plus Size sister brand of Altar'd State, a women's fashion brand with more than 100 boutiques in 30 states. It is a… Continue reading Plus Size Clothing Review: A’Beautiful Soul Denim 2020